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Retail & Shopping Centers

May 9 - Circle K Celebrates Opening of New Location in Savannah as It Rebrands Nearly 100 Stores Across Georgia

Category: Retail & Shopping Centers

Savannah Business Journal Staff Report

May 9, 2017 - This May, Circle K, the global convenience retail brand of Alimentation Couche-Tard, will celebrate the grand opening of its newest location in Savannah, Ga., making it the second store opening in the city this year. This is Circle K’s eighth location in Savannah and 202nd in Georgia. Doors open at this new location in conjunction with the rebranding of 94 Georgia stores, in which the company will bring Circle K and Kangaroo Express stores under one global banner by the end of August 2017.

A core strategy of the rebranding efforts and new store openings is a shift to offer healthier food options, fresh on-the-go snacks and gourmet coffee beverages, which shoppers—Millennials, in particular—are increasingly buying at convenience stores. In fact, convenience stores accounted for 11 percent of Millennial food and beverage stops in 2014, up from nearly 8 percent in 2006, according to NPD Group’s Eating Patterns in America study.

“Customers depend on us for convenience, fuel and on-the-go refreshment,” said Mark Ostoits, Vice President of the Southeast Division of Circle K. “We’re directly serving their needs by bringing all of our stores under the Circle K banner, making it easier for them to find a Circle K store, as well as providing better-for-you options like fresh fruit, Made To Go sandwiches and gourmet espresso-based Simply Great Coffee beverages at stores throughout Georgia – including the newest additions in Savannah.”

The new store is open 24 hours a day, seven days a week and is located at 4315 Ogeechee Road. Customers will enjoya wide range of amenities including gasoline, non-ethanol gasoline and diesel fuel; Polar Pop™ cups that can be filled with one of Circle K’s many fountain beverage options;Simply Great Coffee and Premium Coffee beverages; fresh Made to Go options like handcrafted pizza, sandwiches, burgers, wraps, salads, roller grill snacks, baked pastries and croissants, burritos, and biscuits; and Circle K Favorites such as bagged candy, nuts, trail mix,

To commemorate the opening, Circle K will host a grand opening event for the public on Friday, May 12, 2017. It will feature activities, refreshments, music and giveaways hosted by WAEV 97.3 from 4 to 6 p.m. The Circle K mobile app will feature exclusive opening-day coupons and offers, including buy-one-get-one-free deals on Polar Pop, Simply Great Coffee and Premium Coffee, and a free Circle K Favorites 16.9-ounce water. The app is available in the Apple App Store and Google Play.

“We look forward to connecting with and refuelling the Savannah community as we open this store and rebrand the other nearby stores,” said Ostoits. “Truly this is just the start of a strong relationship we hope to build—we’ll do our part by continuing to invest in new stores in the area, as well as food and beverage innovations.”

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