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Retail & Shopping Centers

June 4 - Halvorsen Announces Publix-Anchored Center in Bluffton

Savannah Business Journal Staff Report

June 4, 2019 - Halvorsen Holdings, a FL-based real estate developer, recently announced the development of May River Crossing, a 70,200-square foot, Publix-anchored neighborhood center in a high-growth residential area in Bluffton, South Carolina. The 15-acre site is situated on the primary route for commuter traffic to and from Savannah.  

“Located in a high-end residential and visitor area, the accessibility to this center is great and in fact a high priority for Publix,” said Tim Berg, president, Halvorsen Real Estate Corporation.  May River Crossing’s Publix will be the closest one to Palmetto Bluff, a prestigious residential community with 500 $1+ million homes, growing to 2,500 homes at completion.

May River Crossing is located on the northeast corner of Okatie Highway and May River Road, adjacent to land with a proposed mixed-use development including office and retail.  The 48,000 square-foot Publix is a recently implemented new concept with a drive-thru pharmacy. There is 21,845 square feet of small shop space available, ideal for restaurants, upscale service industry and fitness concepts. A nail salon, national hair salon and national cell phone provider have already signed leases and negotiations are ongoing with multiple restaurants, a regional liquor store, veterinary office and national mattress store.  “Our neighborhood center fills the void of comfortable, sit-down dining establishments in the market and this community will respond well to more choices,” says Berg. Three of four outparcels are still available for ground lease or sale. One outparcel is currently under contract with a national dentistry chain.

In compliance with the Town of Bluffton’s green communal space mandate, each of the buildings in the shopping center have ample outdoor eating areas or patios with green space. Inspired by the lowcountry look and feel, the architecture of May River Crossing reflects the style and size of the local community.  The roundabout at the corner of the site enables ease of ingress/egress.

May River Crossing is located in Beaufort County, within the Hilton Head Island–Bluffton–Beaufort, SC MSA which contains nearly 200,000 residents. Bluffton is the fastest growing municipality in South Carolina with a population growth of 882.7% between the 2000 and 2010 census. This trend continues today with several national homebuilders competing to keep up with Bluffton’s ever-increasing demand.

The May River area is reflective of Bluffton – a mix of permanent resident and snowbirds; young families and established retirees. Forbes Magazine named Bluffton one of the Best Places to Retire in 2018 and 2016, and Southern Living Magazine also ranked Bluffton as one of the Best Places to Retire in 2018.  The trade area population is forecast to be more than 22,000 by 2020, with an average household income conservatively estimated at $82,245.


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